Calculators and guides that give you real answers
Stop guessing. Use these free calculators and downloadable guides to make data-driven decisions about your marketing budget, your website, and what to invest in next.
Most popular
The three calculators every business owner asks us about first.
Website Cost Estimator
Describe your project and get a realistic price range for a new website in New Zealand. The fastest answer to the question every business owner asks first.
Google Ads Budget Calculator
Work out the monthly Google Ads budget you need to hit your lead target in New Zealand, based on real cost-per-click and conversion benchmarks.
SEO Profit Calculator
Calculate how much profit SEO could realistically generate for your business based on your traffic, conversion rate, and customer value.
Pricing & Budget
How much should you spend?
ROI & Profitability
Is it worth the investment?
SEO
Search performance and ranking
Paid Ads
Plan and benchmark advertising
Conversion
Optimise what your site already gets
Guides & checklists
Free PDF templates and checklists you can use straight away.
Website Project Brief Template
PDFPlan a website project so you get accurate quotes the first time.
SEO Audit Checklist
PDFA practical self-audit to spot the SEO gaps on your site.
Google Ads Launch Checklist
PDFEverything to set up before you spend a dollar on Google Ads.
Website Launch Checklist
PDFThe final quality pass before a new site goes live.